Best Career for Organisations
Help your people see where they could go next.
Best Career gives employees private, structured career tools to understand their strengths, priorities and realistic next directions, so development and mobility conversations start with something concrete.
Better career conversations. Smarter internal mobility. Less pressure on managers.

Why this matters now
of workers' existing skills are expected to change by 2030.
World Economic Forum, Future of Jobs Report 2025
of employers plan to transition people from declining to growing roles internally.
World Economic Forum, Future of Jobs Report 2025
of employees say their manager helped them build a career plan in the previous six months.
LinkedIn Workplace Learning Report 2025
Career conversations are crucial for retention and growth.
Managers ask: "What are your aspirations?" "What do you want to develop?" "Where do you see yourself next?"
The problem is often not the question. The employee simply has not had the structure or space to work out the answer.
Best Career gives them something concrete to bring into the conversation: clearer preferences, possible directions and better questions.
"I do not know."
"Here are three directions I want to explore, and why."

Better questions brighter futures
One Best Career methodology. Different levels of depth.
Different employees need different levels of support depending on the question they are trying to answer.
Career Directions
Focused, practical clarity.
A shorter, focused experience that helps an employee identify three realistic directions worth exploring based on their background, transferable strengths and priorities.
- Ideal for internal mobility
- Career conversations
- Employees feeling stuck
Career Discovery
Deeper career clarity.
A more in-depth experience across Career Identity, Future Priorities, Career Directions and Reflections & Next Steps.
- Ideal for bigger transitions
- Talent programmes
- Deeper development work
Where Best Career fits
Development conversations
Give employees structured preparation before development discussions.
Internal mobility
Help people identify realistic alternatives and adjacent moves.
Leadership and talent programmes
Add reflection and career direction to broader development initiatives.
Change and redeployment
Support employees during organisational change.
Private by design.
Career reflection only works if people can be honest. Employees' answers and reports belong to them. The organisation does not automatically receive their reflections or career directions. Best Career is designed to support better voluntary conversations, not create another employee assessment file.
- Private reflection
- Employee-owned outputs
- Better-prepared conversations
Built on career and organisational development practice.
Best Career is built on the Integrated Career Methodology, created by Anna Soelberg from work across careers, leadership, talent and organisational development. It combines human insight with AI-enabled personalisation.
Human-designed. AI-enabled.
Give your people a better starting point for what comes next.
Best Career can support individual employees, selected cohorts or broader career and mobility initiatives.
